The 2012 edition of the Laureus World Sport Awards will be held in London, UK on 6 February 2012.
The 2012 Awards Ceremony, which will be attended by the greatest names in sport, past and present, and broadcast to a worldwide TV audience, will be staged in the heart of London at Central Hall, Westminster on the evening of Monday, February 6. The winners are selected by the ultimate sports jury – the 47 members of the Laureus World Sports Academy, the living legends of sport honouring the greatest athletes of today.
Laureus’ core concept is simple: to create global awards that recognise the achievements of today’s sports heroes; to bring sportspeople together; united in achievement but divided by sporting code and then, once that community is brought together, put their reach and the support and investment of Laureus’ Founding Patrons and Partners to work by supporting a message that can help social projects around the world who are using sport as a tool for social change. That message, simply, is Laureus Sport for Good.
Laureus comprises the Laureus World Sports Academy, the Laureus Sport for Good Foundation and the Laureus World Sports Awards. Collectively, these three elements form the essence of Laureus, harnessing the power of sport to promote social change and celebrating sporting excellence.